Recruitment Changes the Game
Why This Masterclass is Important: Recruitment is essential for growth. It addresses the "too busy" challenge by bringing in more advisors to sell to more customers, more frequently. In short, no travel business can succeed without a reliable and effective recruitment strategy.
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Shift Your Mindset: Understand the data behind the growth in the travel industry and how superstars are everywhere - hiding in plain sight.
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Shift Your Approach: Learn how making a small, subtle shift in how you recruit can have a profound impact on your result.
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Position Your Agency to Standout so your Superstars will find you. Learn how to position your business to naturally attract your ideal travel advisor who fits with your brand, culture and team.
With the Recruitment Masterclass, You Will Learn:
How to decide if Recruitment is the right strategy you need to grow your business.
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Important research behind what makes an effective recruitment campaign.
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How to find career travel advisors who can make a lasting impact on your business.
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Participants will leave with key insights and a fresh approach for Leading The Luxury Shift. This course is designed to jumpstart success and create momentum. This proven framework will strengthen your team's foundation, setting the stage for a thriving, high-performing advisor team.
The Recruitment
Masterclass with Geraldine Ree
1. Who is this Masterclass for?
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This masterclass is designed for leaders, managers, and coaches responsible for recruiting and engaging travel advisors in building a strong foundation for success.
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2. What will I learn in this Masterclass?
You’ll learn how to decide if Recruiting is the best strategy for you and your business, what the data reveals about the candidate market, and how to find career advisors.
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3. Will this session include practical strategies?
Yes! The Masterclass provides actionable strategies, and a framework for setting up your Recruitment plan.
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4. How can I use this Masterclass to empower my team?
You’ll gain insights on coaching advisors to adopt proactive habits, achieve early wins, and embrace a high-performance mindset. A rising tide lifts all boats.
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5. Is this Masterclass only for owners with teams? I am a soloprenuer, is this relevant to me?
Yes! Many solopreneurs have reached a ceiling in their business. This course will help you decide if adding advisors, and growing a team is the best strategy for you.
​​6. How does this tie into the Atlas framework?
The strategies taught in this Masterclass are part of the Atlas of a Travel Business framework, designed to create high-performance teams and sustained business impact.
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10. What’s the next step after attending this Masterclass?
You can deepen your knowledge of Recruiting by engaging in our Recruitment Accelerator Program - this is a 10 week hosted digital course that will provide you wiht a proven step by step framework for Recruiting ideal advisors for your team.
Have you ever wondered how to get your entire team to be more proactive?
The 80/20 Pareto principle says that 80% of your business is generated by 20% of your team.
What if the other 80% caught the vision?
I don't believe that only 20% desire to be flourishing or that anyone wakes up wanting to be less than average.
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Yet sadly, on most teams it is true. Most travel teams have a few superstars carrying the load.
It doesn't have to be that way!
The difference happens when we empower our teams.
I am on a mission to help leaders build an entire team of thriving superstars!
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Atlas of a Travel Business is the exclusive tool for leaders who join our Atlas 52 Foundation program.
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Find out how you can finally have that business you have always dreamed of.
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Spend more time with loved ones, travel more, and work less.
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Explore More Ways to Find Your Next Level of Growth
Dive deeper with these impactful programs:
1. The Recruitment Accelerator: Get results quickly! Find and engage your superstar advisors who are ready to change their lives!
2. Accelerate Mentoring: Work one-on-one with Geraldine - a proven business strategist and dedicated coach. Apply to join!
Geraldine runs 90-day and full-year programs for both groups and individuals, tailoring the approach to your business needs. Find out which program is right for you!
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Meet your personal cheerleader and
no-excuse business coach
I'm Geraldine Ree.
What’s unique about me is that I’ve held every seat at the table. No matter what role you have in the travel industry, I’ve already walked a mile in your shoes, and I’ve worn out every shoe in the closet!
My knowledge covers all aspects of the travel industry:
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Over two decades as a senior leader for Expedia Cruises and Princess Cruises
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Bestselling author of two books: Flying Colors and 10X My Travel Business
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Godmother of the Viking Eistla
When I’m not riding my mountain bike through the luscious forests and beaches here in White Rock, BC, relishing my Nana days with three grandchildren, or enjoying long walks with my husband, Cam, and our faithful four-legged companion, Blueberry – I’m writing my next book Atlas of a Travel Business, coaching travel agency owners to build better advisors faster.
Faith and grit summarize my belief system. My drive comes from a deep sense of purpose: to use every God-given gift we have to serve others.
Vicki Freed
SVP of Sales, Royal Carribean
Knowing Geraldine for over 20 years, I can say without hesitation what a champion she is for the Travel community. Her passion and enthusiasm not only inspire those she knows, they have a true impact on our industry.
One of the many things I love about Geraldine is her appreciation for training and education to enhance the value travel advisors bring to their clients.
Janice Lonnqvist
Travel Agency Owner
Working this last year with coach Geraldine has been the most informative, eye-opening, and soul-searching time in my business yet!
She has helped me learn to become a better business person, and team leader. She just knows how to bring out the best in me.
Geraldine is the person you would want to work with if you would like to make a change in your business and yourself!
Susan Walker
Travel Agency Owner
Geraldine is just what you need in a coach. She is a cheerleader when you need her to be, a no-excuse coach when you start telling your story that doesn't help you drive your business. She is agenda-driven but always open to working on something that may have come up between sessions. She works on your strengths and weaknesses and can see in you what maybe you can't see.